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Scotch & Soda's new collection draws on the wonders of Earth – because good planets are hard to find – through colorful prints and graphics that celebrate the joy of nature and outdoor exploration.
This season we begin with the true story of original Hawaiian shirt maker, Musa-Shiya. The collection tells the tale of Musa-Shiya’s move to tropical Honolulu from his native Japan, where a mix of chance, creativity and a large dose of enterprise led to the creation of a style legacy. “We were inspired by Musa-Shiya’s story of serendipitous timing, teamwork and new takes on old ideas. We learned that by staying open to your world of influences, anything is possible.”